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Webinar: Making Sure Your Entire Proposal Screams “Pick Me”

November 13 @ 1:00 pm - 2:00 pm


Presenter: Jen McGovern, CPSM
Tuesday, November 13, 2–3:30 p.m. EST/1 p.m. CST/Noon MST/11 a.m. PST

Session Description

When reviewing proposals, the selection committee only has one question: Why is your firm the best fit for our project? But as proposal writers juggle multiple deadlines, input from many parties, and a laundry list of proposal requirements, the answer to that important question gets buried. During our November webinar, we’ll discuss how to structure your kick-off call to set the foundation for a tailored proposal, methods for tailoring boilerplate content, and how to cut away the fluff from proposals—so reviewers focus on why your firm is the best fit for the project.

It’s time to stop focusing on quantity over quality and focus on letting your main ideas shine through to strengthen your proposals. Presenter Jen McGovern, CPSM, will share best practices gained through preparing and reviewing hundreds of proposals for public and private clients worldwide. Participants will leave the webinar feeling prepared to tailor every section of their proposals, taking their next submittal to the next level.

Session Learning Objectives:

During this webinar, participants will understand:

  • How to hold a kick-off meeting that sets the foundation for a strong proposal
  • Which items to add to your proposal to go beyond compliance and tell a strong story
  • How to identify areas where cutting away text will make your main ideas shine, and how to cut that text
  • How to partner with technical staff to get tailored information needed to create a compelling proposal


November 13
1:00 pm - 2:00 pm




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